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BTTR

BTTR - Better Choice Company Inc. Stock Price, Fair Value and News

$1.48-0.11 (-6.92%)
Market Closed as of 28 Jul 2026, 04:00 pm ET

51/100

BTTR

STOCK SCORE

High Scoring Large Cap stocks have outperformed low scoring stocks by 90% over last 10 years

51/100

BTTR

STOCK SCORE

High Scoring Large Cap stocks have outperformed low scoring stocks by 90% over last 10 years

Price Targets

Target 1Y

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Target 6M

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BTTR Stock Valuation Analysis

Valuation

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BTTR Price Action

Last 7 days

-20.7%

Last 30 days

1065%

Last 90 days

1400%

Trailing 12 Months

283.0%

BTTR RSI Chart

BTTR Stock Valuation Analysis

Valuation

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BTTR Valuation

Market Cap

873.6M

Price/Earnings (Trailing)

-19.15

Price/Sales (Trailing)

28.61

EV/EBITDA

-79.27

Price/Free Cashflow

-46.84

BTTR Price/Sales (Trailing)

The Good, Bad and Ugly

Growth

Profitability

Size

Dilution Risk

Balance Sheet

Momentum

Funds Popularity

Insider Trading

Price Targets

Target 1Y

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Target 6M

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BTTR Fundamentals

BTTR Revenue

Revenue (TTM)

37.1M

BTTR Earnings

Earnings (TTM)

-45.6M

Earnings Growth (Yr)

37.13%

Earnings Growth (Qtr)

25.92%

BTTR Profitability

Operating Margin

-349.46%

EBT Margin

-26.77%

Return on Equity

-249.53%

Return on Assets

-105.22%

Free Cashflow Yield

-2.14%

BTTR Investor Care

Shares Dilution (1Y)

2291.07%

Diluted EPS (TTM)

-1.73

Revenue & Growth

How Better Choice Company Inc. generates revenue and covers its expenses, based on the latest reported earnings.

Historical Charts for Stock Metrics

Get all data in R, Python etc through our Historical Stock Data APIs(opens in new tab)
Net sales
YearQ1Q2Q3Q4
202568.4M37.1M--
202437.3M91.7M200.5M35.0M
202346.9M40.9M42.2M38.6M
202252.2M57.7M56.4M54.7M
202141.2M42.2M44.3M46.0M
202024.3M30.1M37.3M42.6M
201915.1M15.4M15.3M15.6M
2018---14.8M
2017----
Get all data in R, Python etc through our Historical Stock Data APIs(opens in new tab)

About Better Choice Company Inc.

BTTR
Better Choice Company Inc. operates as an animal health and wellness company. Its products portfolio includes naturally formulated kibble and canned dog and cat foods, freeze-dried raw dog foods and treats, vegan dog foods and treats, oral care products and supplements, as well as toppers, dental products, chews, and grooming products. The company sells its products under Halo Holistic and Halo Elevate brands. Better Choice Company Inc. primarily sells its products through its online portals, as well as through online retailers and pet specialty stores. It has operations in the United States, Canada, China, and Asia. The company was formerly known as Sports Endurance, Inc. and changed its name to Better Choice Company Inc. in March 2019. Better Choice Company Inc. was founded in 1986 and is based in Tampa, Florida.
 WEBSITEbetterchoicecompany.com
 SECTORConsumer Defensive
 INDUSTRYPackaged Foods
 EMPLOYEES46

Better Choice Company Inc. Frequently Asked Questions

BTTR is the stock ticker symbol of Better Choice Company Inc.. Every public company that trades on a stock exchange gets a ticker symbol.

As of Tue Jul 28 2026, market cap of Better Choice Company Inc. is 873.58 Million. The market capitalization is calculated by multiplying the stock price with the number of shares outstanding.

As of Tue Jul 28 2026, BTTR's PE ratio (Price to Earnings) is -19.15 and Price to Sales (PS) ratio is 28.61. The price to earnings and price to sales ratio are two most important valuation metrics for any company. PE ratio tell us the number of years of earnings investors are ready to pay for owning the company. Historically, S&P500 price to earnings ratio has fallen below 12 during periods of gloom and gone past 30 during periods of euphoria. BTTR PE ratio will change depending on the future growth rate expectations of investors.

In the past 10 years, Better Choice Company Inc. has provided -0.59 (multiply by 100 for percentage) rate of return.