Latest Prentice Capital Management, LP Stock Portfolio
$45.71Million– No. of Holdings #22
Prentice Capital Management, LP Performance:
2026 Q1: -18.52%YTD: -18.52%2025: 4.94%
Performance for 2026 Q1 is -18.52%, and YTD is -18.52%, and 2025 is 4.94%.
About Prentice Capital Management, LP and 13F Hedge Fund Stock Holdings
On 2026-05-15, the fund reported it's updated stock portfolio. In the 13F Holdings report, Prentice Capital Management, LP reported an equity portfolio of $45.7 Millions as of 31 Mar, 2026.
The top stock holdings of Prentice Capital Management, LP are SNAP, OPEN, NN. The fund has invested 21.4% of it's portfolio in SNAP INC and 16.4% of portfolio in OPENDOOR TECHNOLOGIES INC.
The fund managers got completely rid off STARBUCKS CORP (SBUX), HERBALIFE LTD (HLF) and RH (RH) stocks. They significantly reduced their stock positions in BUMBLE INC (BMBL), GROUPON INC (GRPN) and COTY INC (COTY). Prentice Capital Management, LP opened new stock positions in FERMI INC, AMERICAN AIRLINES GROUP INC (AAL) and OPENDOOR TECHNOLOGIES INC (OPEN). The fund showed a lot of confidence in some stocks as they added substantially to OPENDOOR TECHNOLOGIES INC (OPEN), SNAP INC (SNAP) and CAMPING WORLD HLDGS INC (CWH).
The top stock holdings of Prentice Capital Management, LP are SNAP, OPEN, NN. The fund has invested 21.4% of it's portfolio in SNAP INC and 16.4% of portfolio in OPENDOOR TECHNOLOGIES INC.
The fund managers got completely rid off STARBUCKS CORP (SBUX), HERBALIFE LTD (HLF) and RH (RH) stocks. They significantly reduced their stock positions in BUMBLE INC (BMBL), GROUPON INC (GRPN) and COTY INC (COTY). Prentice Capital Management, LP opened new stock positions in FERMI INC, AMERICAN AIRLINES GROUP INC (AAL) and OPENDOOR TECHNOLOGIES INC (OPEN). The fund showed a lot of confidence in some stocks as they added substantially to OPENDOOR TECHNOLOGIES INC (OPEN), SNAP INC (SNAP) and CAMPING WORLD HLDGS INC (CWH).
Prentice Capital Management, LP Equity Portfolio Value
Last Reported on: 15 May, 2026
Prentice Capital Management, LP Annual Return Estimates Vs S&P 500
Our best estimate is that Prentice Capital Management, LP made a return of -18.52% in the last quarter. In trailing 12 months, it's portfolio return was -9.73%.
- Performance
- S&P 500
New Buys
| Ticker | $ Bought |
|---|---|
| fermi inc | 1,645,360 |
| american airlines group inc | 1,501,340 |
| opendoor technologies inc | 7,842 |
New stocks bought by Prentice Capital Management, LP
Additions
| Ticker | % Inc. |
|---|---|
| opendoor technologies inc | 189 |
| snap inc | 94.27 |
| camping world hldgs inc | 54.38 |
| peloton interactive inc | 29.23 |
| frontier group hldgs inc | 0.23 |
Additions to existing portfolio by Prentice Capital Management, LP
Reductions
| Ticker | % Reduced |
|---|---|
| bumble inc | -97.36 |
| groupon inc | -83.1 |
| coty inc | -63.13 |
| opendoor technologies inc | -50.00 |
| newell brands inc | -46.63 |
| jetblue awys corp | -43.64 |
| callaway golf go | -25.85 |
| nextnav inc | -15.75 |
Prentice Capital Management, LP reduced stake in above stock
Sold off
| Ticker | $ Sold |
|---|---|
| herbalife ltd | -1,987,750 |
| childrens pl inc new | -279,094 |
| starbucks corp | -2,105,250 |
| rh | -1,164,480 |
Prentice Capital Management, LP got rid off the above stocks
Sector Distribution
Prentice Capital Management, LP has about 24.4% of it's holdings in Communication Services sector.
- Communication Services
- Technology
- Real Estate
- Industrials
- Consumer Cyclical
- Others
- Consumer Defensive
| Sector | % |
|---|---|
| Communication Services | 24.4 |
| Technology | 21.3 |
| Real Estate | 17 |
| Industrials | 16.1 |
| Consumer Cyclical | 9.6 |
| Others | 8.8 |
| Consumer Defensive | 2.7 |
Market Cap. Distribution
Prentice Capital Management, LP has about 0% of it's portfolio invested in the large-cap and mega-cap stocks.
- MID-CAP
- SMALL-CAP
- UNALLOCATED
- MICRO-CAP
| Category | % |
|---|---|
| MID-CAP | 68.3 |
| SMALL-CAP | 16.3 |
| UNALLOCATED | 8.8 |
| MICRO-CAP | 6.5 |
Stocks belong to which Index?
About 61.5% of the stocks held by Prentice Capital Management, LP either belong to S&P 500 or RUSSELL 2000 index.
- RUSSELL 2000
- Others
- S&P 500
| Index | % |
|---|---|
| RUSSELL 2000 | 58.1 |
| Others | 38.5 |
| S&P 500 | 3.4 |
Prentice Capital Management, LP Holdings Map
This heatmap illustrates the top 50 positions within the fund's portfolio.
Current Stock Holdings of Prentice Capital Management, LP
Prentice Capital Management, LP has 22 stocks in it's portfolio. About 86.1% of the portfolio is in top 10 stocks. SNAP proved to be the most loss making stock for the portfolio. MODG was the most profitable stock for Prentice Capital Management, LP last quarter.
Last Reported on: 15 May, 2026| Ticker | Namesorted ascending | % Portfolio | Shares Held | $ Value | Type | % Change | Options | |
|---|---|---|---|---|---|---|---|---|
| AAL | american airlines group inc | 3.29 | 139,790 | 1,501,340 | new | |||
| BMBL | bumble inc | 0.10 | 13,488 | 43,791 | reduced | -97.36 | ||
| COTY | coty inc | 1.79 | 406,592 | 819,283 | reduced | -63.13 | ||
| CWH | camping world hldgs inc | 1.85 | 123,920 | 846,374 | added | 54.38 | ||
| GPRO | gopro inc | 3.03 | 1,834,710 | 1,385,020 | reduced | -3.33 | ||
| GRPN | groupon inc | 2.19 | 84,088 | 1,000,650 | reduced | -83.1 | ||
| GRWG | growgeneration corp | 0.66 | 274,097 | 301,507 | unchanged | 0.00 | ||
| HEAR | turtle beach corp | 2.50 | 112,836 | 1,144,160 | unchanged | 0.00 | ||
| HLF | herbalife ltd | 0.00 | 0.00 | 0.00 | sold off | -100 | ||
| HYFM | hydrofarms hldgs group inc | 0.10 | 45,469 | 46,378 | unchanged | 0.00 | ||
| JBLU | jetblue awys corp | 8.09 | 836,961 | 3,699,370 | reduced | -43.64 | ||
| MODG | callaway golf go | 4.42 | 145,411 | 2,018,300 | reduced | -25.85 | ||
| NN | nextnav inc | 14.99 | 427,821 | 6,853,690 | reduced | -15.75 | ||
| NWL | newell brands inc | 0.86 | 114,439 | 392,526 | reduced | -46.63 | ||
| OPEN | opendoor technologies inc | 16.41 | 1,603,140 | 7,502,720 | added | 189 | ||
| OPEN | opendoor technologies inc | 0.02 | 12,970 | 7,842 | new | |||
| OPEN | opendoor technologies inc | 0.01 | 12,970 | 3,191 | reduced | -50.00 | ||
| OPEN | opendoor technologies inc | 0.01 | 12,970 | 3,053 | unchanged | 0.00 | ||
| OTLY | oatly group ab | 0.48 | 21,463 | 217,635 | unchanged | 0.00 | ||
| PLCE | childrens pl inc new | 0.00 | 0.00 | 0.00 | sold off | -100 | ||